May 27, 2021
How much effort is your favorite food worth? How much would you pay? How far would you travel?
How much effort is too much to deter you from your lifestyle related goals? Will traffic prevent you from going to the gym? What about hard to make class times? Parking? Getting off of the couch to change your clothes?
How can we use what we know about effort cost to set up our environment for our ultimate success?